Category Archives: Marketing

Guest Blogging: How To Do It The Right Way

Blogging is becoming very common in the online world as a majority of people either read or write articles online. The current generation of marketers has started incorporating blogging in the online marketing strategies of companies and businesses to attract the right visitors. Guest blogging is one such marketing strategy that has helped many businesses […]

The Booming Catering Industry: Facts and Statistics

Factual and Statistical Info The revenue from the catering market worldwide is expected to reach $265 billion US dollars 4 years from now with an estimated compound annual growth rate of 5 percent according to Research and Markets. Significantly, the market encompasses the major sectors in various communities including schools, elderly facilities, sports centers, and […]

Why Integrated Marketing Communications is Essential for Small Businesses

How can Integrated Marketing Communications help me, the small business owner? Integrated Marketing Communication is essential to small business owners because they, even more so than large corporations can not afford to misspend or waste money on a single isolated marketing effort. For instance, as a small business owner, it may be tempting to focus […]